

14
TOWARDS AMETA THEORY OFACCOUNTING FOR KNOWLEDGE MANAGEMENT: REVIEW THE
REALITIES TO STAGE THE CRITICAL THINKING OF KNOWLEDGE BUSINESS MODEL
SBE, Vol.20, No.1, 2017
ISSN 1818-1228
©Copyright 2017/College of Business and Economics,
Qatar University
not have a physical or financial embodiment;
second it’s internally generated, developed, and
practiced; and finally its non-tradable which
means cannot be readily bought or sold (Austin,
2007). The virtual nature of knowledge assets
was further complicated their management
and accounting. Unlike the physical assets, the
knowledge assets are unique assets expected
to have value (because of its uniqueness)
which play important role in increasing return
on scale. A real understanding for the nature
of these concepts has been developed (See
Table-I). The virtual nature of knowledge
assets further complicates their accounting.
Accordingly, knowledge assets are reflected by
investment in research and development. The
imperatives of knowledge management entail
a new accounting paradigms for measuring
and reporting research and development.
The reporting power has so beautifully
disclosed the operational transactions for
a half-millennium. The balance sheet is
now failing to keep up with the wave of
knowledge management. The accounting’s
failure to disclose knowledge capital is not
just a theoretical problem. It costs all the
stakeholder’s money and time.. Accounting
does not recognize the internally generated
intangibles such as research and development,
brands, and employee talent. These assets are
the engine of knowledge management (Lev,
and Gu, 2016). This accounting treatments
underestimate financial performance of
successful knowledge management. Today,
accounting face a situation in which it says that
knowledge assets are valuable and tend to be
the future of business organizations, but cannot
say how (Blagu and Lekhi, 2009). The problem
of accounting against knowledge lays in the
ways of measuring and reporting knowledge
assets. The financial statements have been the
white and black screen to show the operational
assets images for a half-millennium.
Unfortunately, these statements are now failed
to show knowledge assets colored images.
The accounting model is acting as convertor
to turn these images. The accounting’s failure
to generally measure and disclose knowledge
assets is a theoretical problem with dramatic
side effects. Uncertainty is one of recognition
problem and because of that, accounting
recognizes poorly (or partially) knowledge
assets such as research and development,
brands, and employ talent. In contrast, these
assets are considered the value engine of
knowledge business model (Lev and GU,
2016). The problem of accounting is that does
not recognize internal knowledge management
initiatives such as technology under
development, knowledge of the employees,
manufacturing arrangements, and marketing
anddistribution systems (Canibano
et al
., 2000).
Accounting only recognizes knowledge assets
purchased from others in spite of the internal
investments is a key source of future profit.
This evaluation rule underestimates figures of
successful knowledge initiatives and business
performance. The inconsistencies of accounting
rules that related to knowledge assets under
both GAAP and IFRS diminish the usefulness
of the financial statements. These deficiencies
have been empirically explored in several
research projects that suggest loss of relevance,
comparability, consistency, and neutrality
(Smalt and McComb, 2016). The accounting
model by its status qua is insufficient to match
knowledge rituality. This view is circulated
in most of the business and accounting
literatures due to sum of the shortcomings
and lacks. However, the discussions centered
on the fact that the traditional accounting
theory is not providing a source of significant
differentiation (See Table-I). The company’s
viability depends directly on the competitive
advantages of its knowledge assets (Holsapple,
2003). Extant researches that have discovered
nature of knowledge assets served as the
data source for conceptualizing the new